Applegreen in Ireland
Applegreen is one of Ireland's most recognised forecourt brands, built around a model of large-format service plazas at strategic points along the national motorway and dual-carriageway network. The company is headquartered in Dublin and listed on the Irish Stock Exchange, making it one of the few indigenous Irish forecourt operators of significant scale.
What distinguishes Applegreen from many competitors is its focus on high-throughput locations. Because motorway sites handle large volumes of fuel, operators can sustain sharper margins on diesel while still generating strong revenue. FuelWatch community data frequently shows Applegreen diesel prices tracking closely to the lower end of the national range, though this varies by corridor and changes over time.
The brand's characteristic green and white signage is visible on the M1 (Dublin to Belfast), the M4 (Dublin to Galway), the M7 and M8 (Cork corridor), and the M6 and M9. In recent years Applegreen has also opened smaller urban sites in Dublin suburbs and provincial towns, which tend to price more in line with local competition.
Motorway Pricing vs. Urban Applegreen Sites
The pricing dynamic at motorway Applegreen sites is worth understanding. Motorway sites typically face less immediate competition from supermarket forecourts, which generally do not locate on motorway junctions. Despite this, high-volume Applegreen sites often price diesel within a narrow band of the national average because volume, not margin per litre, drives their economics.
Urban Applegreen sites, by contrast, compete directly with Maxol, Circle K, and independent operators on the same road. Community reporters on FuelWatch have noted cases where a city Applegreen is undercut by a nearby independent, and cases where it is the most competitive option on the street. The only reliable way to know is to check before you pull in.
FuelWatch maps every Applegreen station visible in OpenStreetMap, so you can zoom to any junction or urban area and compare prices across all nearby sites in one view.
How to Compare Applegreen Prices with FuelWatch
Open the FuelWatch map at app.fuelwatch.ie or download the free iOS app. Each pin on the map represents a petrol station, and tapping any Applegreen site shows the most recent community-submitted petrol and diesel price along with when it was reported. You can also submit a new price if you are at the forecourt and the displayed price is outdated.
Station locations and brand names on FuelWatch come from OpenStreetMap contributors (© OpenStreetMap contributors, ODbL).